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Privacy Policy

Last updated: 17 September 2026

This policy explains what personal data Kwik Klin collects, why, who it is shared with and the choices you have. It applies to our laundry customers in Varanasi, visitors to our website, businesses that use the Kwik Klin CRM, and their staff.

1. Who we are

Kwik Klin Smart Online Laundry Services ("Kwik Klin", "we", "us") runs a laundry, dry cleaning and steam ironing service with doorstep pickup in Varanasi, and provides the Kwik Klin CRM — software that laundry businesses use to manage orders, staff and customer conversations on WhatsApp. Our address is Sundarpur Chauraha, Varanasi, Uttar Pradesh 221005, India.

2. Data we collect

Laundry customers

  • Contact details — name, mobile number and, for pickups, your address or locality.
  • Order details — items, services, prices, pickup and delivery dates, order status and notes about garments (for example stains or damage noticed at pickup).
  • Payments — amounts paid, method (UPI, cash) and dues. We do not see or store your UPI PIN or bank details; UPI payments are completed in your own payment app.
  • Messages — what you send us on WhatsApp, including text, voice notes and photos, and our replies.
  • Feedback — ratings you give after delivery.

Website visitors

  • Details you type into the booking form (name, mobile number, locality, service, preferred time). The form does not send these to our servers — it opens WhatsApp with the message pre-filled, and we receive it only if you send it.
  • Basic technical data our servers log to keep the site working and secure, such as IP address, browser type and pages requested.

CRM businesses and their staff

  • Account details — business name, owner name, email, phone, city and login credentials (passwords are stored only as secure hashes).
  • Staff details — name, phone number, role and activity in the staff app (tasks, deliveries, collections).
  • Billing — plan, subscription period and invoices. Card and UPI payments for subscriptions are processed by Razorpay; we do not store card numbers.
  • Connected accounts — if a business connects WhatsApp, Instagram or Google Business Profile, the access tokens needed to operate those connections.

3. How we use it

  • To take, pick up, process, deliver and bill your laundry orders.
  • To send order updates on WhatsApp: booking confirmation, bill, pickup, ready, delay, delivery and payment receipts.
  • To answer your questions through our WhatsApp assistant and our team.
  • To assign work to our staff and track turnaround times.
  • To ask for feedback and, where you have not opted out, to send occasional offers.
  • To provide, secure, support and bill the Kwik Klin CRM.
  • To keep accounting and tax records and meet legal obligations.

We do not sell your personal data, and we do not use it for third-party advertising.

4. WhatsApp and our AI assistant

We use the official WhatsApp Business Platform from Meta. When you message us, Meta processes the message under its own terms and privacy policy. Some messages outside a 24-hour conversation window are sent as pre-approved WhatsApp templates.

An AI assistant helps reply to messages — for example sharing rates, booking pickups and giving order status. To do this, the relevant message text and order context are sent to an AI model provider (Anthropic or Google Gemini) solely to generate a reply, under that provider's API terms. We do not send your payment details to these providers. Our team can see conversations and step in at any time.

Reply STOP on WhatsApp at any time to stop messages from us. Order updates for an order you have placed may still be needed to complete that order.

5. Google user data

Businesses using the Kwik Klin CRM can choose to connect their Google Business Profile so their Google reviews appear on their website, and may sign in with Google. With their permission we access:

  • Basic Google account info (name, email) to sign the user in.
  • Google Business Profile data (listing name, location, rating and reviews, including reviewer display names and owner replies) to show those reviews on the business's own website.

We use this data only to provide these user-facing features. We store the Google refresh token encrypted, and the business can disconnect at any time, which revokes our access with Google and removes the stored reviews.

Kwik Klin's use and transfer of information received from Google APIs to any other app will adhere to the Google API Services User Data Policy, including the Limited Use requirements. We do not use Google user data for advertising, do not sell it, and do not allow humans to read it except with the user's consent, for security purposes, to comply with law, or when the data is aggregated and anonymised for internal operations.

6. Who we share it with

We share personal data only with service providers that help us run Kwik Klin, and only as needed for the purposes above:

  • Meta Platforms (WhatsApp Business Platform), and where used, its authorised business solution provider — to send and receive WhatsApp messages.
  • Anthropic and Google (Gemini) — to generate assistant replies.
  • Razorpay — to process CRM subscription payments.
  • Google — sign-in, Business Profile reviews, Google Maps on our website and web fonts.
  • Our hosting and infrastructure providers — to store data and run the service.
  • Our staff and, for franchise locations, the franchise operator serving your order.

We may also disclose data if required by law, to protect the rights and safety of our customers and staff, or as part of a sale or reorganisation of our business, in which case this policy continues to apply.

7. Data inside the CRM

When a laundry business uses the Kwik Klin CRM, that business decides what data about its own customers and staff it keeps, and is responsible for it. Kwik Klin processes that data on the business's behalf to provide the software. Each business's data is kept separate from every other business's data, and we do not use one business's customer data to market to anyone else. If you are a customer of such a business, please contact that business first about your data; we will help them respond.

8. Security

We protect data with measures including encrypted connections (HTTPS), encryption of stored access tokens, hashed passwords, per-business data isolation enforced in the database, role-based access for staff, audit logs of sensitive actions, and regular backups. No system is perfectly secure; if a breach affects you, we will inform you and the authorities as required by law.

9. How long we keep it

  • Orders, bills and payment records — for as long as accounting and tax laws require.
  • WhatsApp conversations and customer profiles — while you remain a customer, and for a reasonable period afterwards to handle complaints and repeat orders, unless you ask us to delete them.
  • CRM account data — for the life of the subscription; after cancellation it is kept for a limited period so the business can return or export it, and then deleted.
  • Backups — rolling copies are overwritten within about two weeks.

10. Your rights and choices

Subject to the Digital Personal Data Protection Act, 2023 and other applicable law, you can:

  • ask what personal data we hold about you and get a copy;
  • ask us to correct or update it;
  • ask us to delete it, where we are not required to keep it by law;
  • withdraw consent to marketing messages — reply STOP on WhatsApp;
  • nominate another person to exercise these rights on your behalf;
  • raise a grievance with us, and if not resolved, with the Data Protection Board of India.

To make a request, message us on WhatsApp from the number linked to your orders, or visit our shop. We may ask you to confirm your identity.

11. Cookies

Our public website does not use advertising or analytics cookies. The CRM dashboard, staff app and control panel use strictly necessary cookies to keep you signed in securely. Embedded Google Maps and Google Fonts are provided by Google and may set or read cookies under Google's own policies.

12. Children

Our services are meant for adults. We do not knowingly collect personal data from children under 18. Orders for a family are placed by an adult member of the household.

13. Changes to this policy

We may update this policy as our services change. The "Last updated" date above shows when it was last revised. For significant changes affecting CRM businesses, we will also notify account owners.